6 Trends Defining Saudi Travel 2026: Personalized Itineraries via Skyscanner Data
-
Khalid Al Mansoor
- . February 15, 2026
- . Update: February 15, 2026 9:26 pm
The travel market of Saudi Arabia in 2026 is characterised by more personalised trips, which is driven by the analysis of Saudi searches on Skyscanner in the Travel Trends 2026 report. Highlighting beauty-based excursions (skincare retreats), literary adventures, family bonding, mountain resorts, unusual hotel occasions, and serene wellness retreats is in line with the Vision 2030. Accommodations (68 percent) and high-altitude increases (89 percent) are the priorities of the Saudis, so the burnout recovery to celebration itineraries gave the Saudis a boost in domestic exploration in AlUla, Red Sea, and Aseer Mountains.
Personalized Itineraries Rise
According to Skyscanner statistics, Saudi patrons are arranging trips through their personal obsessions: 73% of travelers reserve book-related experiences, a fusion of reading and cultural experience, such as Diriyah festivals. Algorithms propose custom routes, which minimize decision fatigue.
Beauty and Wellness Escapes
Skincare fuels 2026 itineraries, with retreats in desert spas and coastal resorts; quiet luxury dominates, favoring low-density sites over crowds for restoration amid burnout trends.
Family and Mountain Trends
38% plan multi-gen trips uniting elders with youth; Aseer Mountains draw 89% for hiking, clean air—road trips gain via expanding highways, prioritizing nature over runways.
FAQs
What drives personalized itineraries?
Skyscanner insights reveal Saudi searches for beauty routines, books, family ties—68% choose destinations by hotels, crafting custom paths via apps.
Why mountains in 2026?
89% Saudis seek Aseer escapes for cooler hikes, fresh air; aligns with road travel resurgence over flights for flexibility.
How does Vision 2030 fit trends?
Boosts cultural depth, off-grid luxury in AlUla/Red Sea—curated ecosystems match quiet, culture-over-hedonism shifts.
What about literary travel?
73% inspired by books/authors; Riyadh arts districts, Jeddah heritage draw readers for immersive, learning-led journeys.
Family bonding growth?
38% multi-gen trips prioritize grandparents/parents; unique stays foster reconnection in regenerative Saudi retreats.
