Inside the 17th Salon du Cheval d’El Jadida: Tickets, Schedule, and Today’s Top Moroccan Craftsmanship Displays
The 17th edition of the prestigious Salon du Cheval d’El Jadida has kicked off today at the Mohammed VI Exhibition Park, following the high-end weekend of the fair.Following the prestigious fair’s high-end weekend, the 17th edition of the Salon du Cheval d’El Jadida was on-board at the Mohammed VI Exhibition Park today. The huge cultural display, packed with high stakes international show jumping events, head-to-head Tbourida contests, and a series of displays of indigenous heritage, is attracting record audiences.
El Jadida is a lively seaside town, now the equestrian hub of North Africa. The 17th Salon du Cheval d’El Jadida is in full swing at the vast Mohammed VI Exhibition Park until October 18th, 2026.
This year’s theme, “The Welfare of the Horse and National Heritage,” gathers top-tier international riders and master artisans and thousands of fans. Today’s opening of the international jumping competition CSI5W is accompanied by the much-anticipated Tbourida tournaments, which put the public frenzy at its highest.
Daily Schedule Highlights and Main Arena Events
The agenda today promises top-notch equestrian sport in several specially built arenas. The official Salon du Cheval portal said that Arena A will feature the most important international show jumping qualifications and Arena Tbourida will host the tough regional qualifying for the Grand Prix of His Majesty King Mohammed VI.
The gates resound with crowds and allow visitors to witness elite Arabian and Barb horse championships, elite military cavalry displays and amazing acrobatics. Moreover, tonight is the start of the spectacular, ticketed event Equestrian Nights (Les Nuits Équestres), which combines theatrical lighting, music and top-notch horsemanship.
Celebrating Authentic Moroccan Craftsmanship Displays
The exhibition halls are already very well attended, in addition to the competitive tracks, for the rich cultural pavilions. It features an extraordinary Moroccan craftsmanship displays in each of the 12 regions of the Kingdom, a collaboration with the Maison de l’Artisan.
Centuries old techniques being demonstrated by master artisans from all over the Atlas Mountains, the Rif and the southern deserts. The intricate Saddlery, traditional jewellery, hand-woven carpets and specialized equestrian equipment are all a testament to the close relationships between Moroccan society and the horse.
These cultural pavilions, as emphasised by the Ministry of Tourism, Handicrafts and Social Economy, offer a key commercial outlet for rural cooperatives to showcase their culture to the international market and tourists.
Ticket Prices and Schedule Information
A system of reasonable ticketing levels has been established for those wishing to attend the rest of the weekend events. But the general admission tickets to the Mohammed VI Exhibition Park are offered on site at the gates, and the evening Nuits Équestres tickets can be purchased online through official online ticket platforms such as iTicket Morocco.
The doors are open every day at 9:30 AM and continue during evening shows. Police are asking the public to be present in large numbers in advance, to control traffic and ensure the best seat locations for the afternoon Tbourida charges with powder guns.
In the end, as the 17th Salon du Cheval d’El Jadida nears its big finale on Sunday, it’s continuing to demonstrate its unique worth. The festival is able to blend the best of the world’s sports and the stunning Moroccan craftsmanship displays and, in doing so, it celebrates the horse’s continued significance in the country’s cultural and economic future.
You May Also Like
What are must-watch Lebanese indie films?
Explore these standout Lebanese indie films now streaming on Netflix MENA, perfect for fans of raw and authentic storytelling.
Which Egyptian thrillers are trending now?
Discover the most talked-about Egyptian thriller movies on OTT platforms in 2026 that are keeping audiences hooked.
Looking for Moroccan Netflix hidden gems?
Check out the best Moroccan content on Netflix, featuring underrated films and series you shouldn’t miss.
Which Arabic series are trending in 2026?
Explore top Arabic series trending across Egypt and Lebanon this year, capturing attention with gripping plots.
How films are boosting Middle East tourism?
Discover how movies are transforming Middle Eastern destinations into popular travel hotspots through film tourism.