Egypt Plans to Welcome 1 Million Arab Tourists by 2026 with New Marketing Campaign
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Hassan Rahim
- . July 22, 2025
- . Update: July 22, 2025 6:57 pm
Egypt is interested in having one million Arab tourists by 2026 by implementing a new marketing strategy. This rousing objective indicates how Egypt is dedicated to reviving its tourism sector in devastating situations. Egypt is a place that has always been used by tourists due to its baffling pyramids, impressive beaches, and history. The Egyptian tourism authorities are currently making every effort to ensure that their country becomes the destination of choice of the Arab tourists who seek to have an excellent vacation.
Egypt’s Smart Digital Marketing Strategy for Arab Tourists
The Egyptian Tourism Authority is taking advantage of modern technology to attract tourism from Arab people all over. They are placing advertisements on the popular websites and search engines that are frequented by the Arab people every day. This is a digital strategy that enables Egypt to demonstrate its fantastic attractions to the appropriate persons at the appropriate time.
The specialty of this campaign is the fact that all the marketing materials are available in both Arabic and English. This dual-language policy can help Egypt reach its varieties of Arab tourists. People can read literatures written in Arabic or English with ease and know about the beautiful tourist attraction sites in Egypt.
The tourism campaign is also geared towards smart outdoor advertising at active locations such as shopping malls, movie theaters as well and train stations. Those digital displays depict flashy videos and photographs of the most desirable destinations in Egypt in the main cities of the Arab region. The advertisements appear in the Gulf countries, North Africa and the cities of Middle East which have large population of potential Arab tourists.
This marketing plan will last up until mid-2026, which means that Egypt has quite a lot of time to achieve its target of one million Arab tourists.
Amazing Destinations That Attract Arab Tourists to Egypt
Egypt has got something exclusive to all forms of Arab tourists. This wonderful country can be found some of the ideal vacation spots as far as families, couples and solo travelers are concerned.
Historical and Cultural Sites: Millions of tourists come to Egypt annually to see its ancient history. The Great Pyramids of Giza, the enigmatic Sphinx, and the wonderful temples at Karnak are the main scenic places that Arab passengers should not miss in their tour in order to know about the ancient civilization. These reputable places enable Arab tourists to relate to their history and culture.
Beautiful Resorts: Egyptian beach resorts such as Sharm el-Sheik and Hurghada are equipped with the best beach roads across the world. The red sea resorts of Egypt are also popular among Arab tourists and, more so, the hot desert countries, when it comes to swimming, diving, and even water sports. The destinations are the ideal getaways from urban life.
Contemporary Luxury Developments: Egypt is no more about the past. Luxury resorts such as the New Alamein on the Mediterranean shore are emerging destinations targeting affluent visitors and the Arab tourists seeking the latest comfort facilities. High profile hotels and shopping centers as well as entertainment with Arab guests who desire to have history and luxury are provided at these new resorts.
Festivals and Cultural Events: Egypt enjoys numerous festivals, events, and concerts around the year and Arab tourists love such events. The visitors will have opportunities to observe the Egyptian culture through such events where the audience can be entertained and also meet the locals.
